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Our Story

Reclaiming Time for Yourself.

MyRuel was born from a simple belief: that in a world demanding constant productivity, women deserve a private sanctuary to align their biology, their dreams, and their daily peace.

Woman journaling by the window

Why We Built This

We noticed varied apps for everything: one for tracking periods, another for journaling, a third for habits, and yet another for vision boards. Our data was scattered, and so were our minds.

We realized that a woman's life isn't compartmentalized. How you feel during your cycle affects your energy for goals. Your vision board should inspire your daily journal. Everything is connected.

MyRuel (derived from "Reuel", meaning "Friend of God") is designed to be that holistic companion. A space that honors your rhythm rather than forcing you to override it.

Our Core Values

We don't just build software; we build standards for a gentler digital life.

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Privacy Above Profit

Your inner world is sacred. We believe your journal entries and health data belong to you alone. We do not sell your data, ever.

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Holistic Rhythms

Productivity shouldn't be linear. We design tools that respect your cyclical nature, encouraging rest as much as action.

Gentle Accountability

Shame is not a motivator. Our "Witness" feature is built on encouragement and visibility, not surveillance or judgment.

Ready to align your life?

Join thousands of women who are choosing a calmer, more intentional way to grow.